The world’s most respected beauty industry trade show served as the backdrop for the launch of a new website for this massive and growing industry. Salonity, LLC officially debuted its new website, SalonGalaxy.com – a site that offers all of the online products of this dynamic market, in one place.
SalonGalaxy.com provides a social network for beauty professionals anchored by free profiles for stylists, salons and products. With over 1.6 million licensed cosmetologists in the United States, plus more than 650,000 registered salons and day spas, the industry provides fertile ground for developing this kind of a market-specific social network.
“The beauty industry is massive and virtually recession-proof – our investors agree this is an exciting space in which to operate,” says SalonGalaxy.com founder and manager, Arthur DiGiacomo.
For marketers and media buyers working with beauty products, SalonGalaxy.com offers a new and exciting venue for showcasing new products. Marketers will have direct access to beauty industry veterans, leaders in internet and technology architecture and marketing, all in one place. Savvy marketers know the “word of mouth” power and qualified leads that can come from such an excellent social network. As one professional in the direct response market put it “it’s the internet equivalent of a Tupperware party.”
Directing Response, a resource for direct response marketers, producers and media buyers, is produced by Teddy Parker, Executive Producer for ChopShop Direct. She can be reached at 949-838-0355 or via E-mail at teddy@chopshopdirect.com.
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Posted at 9:58 pm on 07/17/09 | No Response yet | The Editor in
